A project wanted by ConfCommercio Ascom Varese in collaboration with WebCreativi. The “I Tuoi Commercianti” group was created to disseminate digital culture among the entrepreneurs of the province and consisted of training courses and digital co-marketing projects among the participating stores.

We made a fun promotional video to launch the project, which obtained an important number of views on social media, creating curiosity and stimulating the interest of the local press.